In Mailing System Technology’s first edition of What Were They Thinking? Mike Porter presents several examples of print and mail errors that became news items. Mailers are encouraged to review their own quality control processes to avoid making the same kinds of embarrassing mistakes. Included is a list of preventative measures that shops can implement.

httpv://www.youtube.com/watch?v=HUOhcEw0xqE&feature=player_embedded#